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AI SEO Strategist Setup: your own AI SEO agent, set up in 30 days

I train an AI SEO agent on your brand, products and tools, connect it to your CRM, and check its work every month. $2,500 for the 30-day setup, then $300 to $500 a month. You own everything.

Book a free 30-minute call →

Set up and checked by Chris Wentzel: 15 years in SEO, certified in AI governance (Oxford Saïd).

What this is

Many businesses now want AI to do their SEO, and some are replacing their SEO person or agency with it. Most owners don’t have the time to build the knowledge base an AI needs, so they get generic content that gets their products wrong.

I fix that in 30 days. I set up an AI SEO agent inside your own AI account, train it on your brand, products and customers, connect it to your tools, and give it the playbooks I use in senior SEO work. Then I check its work every month so it stays accurate.

What it takes off your plate

Product and category pages

Drafts in your voice, built around the questions buyers ask, with structured data that matches the page.

Blog posts

Fewer, better posts aimed at real buyer searches and AI answers, not volume.

Product photos

Lifestyle and background scenes made from your real product photos. The product itself is never changed.

Social posts

A month of post drafts and a posting calendar from each new page.

Reports

A one-page weekly report from Search Console and GA4: what moved, why, and what to do next.

Backlinks

Finds relevant sites and drafts the outreach. You or I send it.

AI visibility checks

Asks ChatGPT, Gemini and Perplexity your buyer questions each month and records who gets named.

Your CRM

Leads, follow-ups and reports land in the CRM you already use, for example HubSpot.

What’s in the 30-day setup

The 30-day setup, week by week
WeekWhat happensYou get
1Interviews and a review of your site, products, past content and competitors. One-off connections to your tools: Search Console, GA4, your store, your CRM and any paid SEO tool you already use.Your knowledge base: brand voice, product facts, customer questions, competitors, and the claims you can and can’t make
2I write the playbooks and workflows for your top tasks, using current SEO, AI search and marketing methods, to the standard large in-house teams work to.Playbooks for pages, posts, photos, social, reports and outreach
3The agent does real work: 5 pages, a week of social posts, a report and an outreach list. I check every line and turn each correction into a rule.Tested workflows, and a record of what I changed and why
4Handover and training.A 90-minute recorded training session, written instructions, an AI use policy for your team, and the test set used for monthly drift checks

Prefer to keep everything on your own server? I can set up a self-hosted version, which gives you more control over your data. I quote it after the first call, because the hosting depends on your setup.

Who checks the work

Every playbook, and every month’s output, is checked by Chris Wentzel, a senior SEO strategist with 15 years’ experience, certified in AI governance through Oxford’s Saïd Business School.

How it gets better: every correction you or I make becomes a written rule in its knowledge base, so the same mistake doesn’t come back.

How it stays on track: AI tools update constantly, and their output can slowly drift off-brand or off-fact. Each month I run the same set of test tasks, compare the results with the approved versions and fix anything that has slipped. No one can promise an AI will never make a mistake. What I can promise is that someone senior checks it every month.

Monthly plans after setup

Care: $300/month

Monthly drift test and fixes, playbook updates when Google or the AI tools change, and email support.

Care Plus: $500/month

Everything in Care, plus a 45-minute strategy call each month, a monthly AI visibility re-test and one new workflow every quarter.

Both are month to month. Cancel any time and keep everything.

Why it costs $2,500

What the same work usually costs (2026)
OptionTypical priceWhat you get
Auto-blog apps$9 to $24 a monthPosts in volume, with no strategy and no checks
AI SEO softwareFrom about $299 a monthA tool to run yourself
Small SEO agency$1,500 to $3,000 a month, often on a 6-month contractA team doing the work; it stops when you stop paying
Freelance SEO consultant$500 to $2,000 a monthOne person’s hours
Done-for-you AI setup by a consultant$4,500 to $15,000 setup, then $750 to $2,500 a monthA custom setup, usually general business AI, not SEO
AI SEO Strategist Setup$2,500 once, then $300 to $500 a monthAn SEO agent you own, trained and checked by a senior strategist

Over a first year, a small agency at $1,500 a month costs $18,000. This setup with 11 months of Care costs $5,800, or $8,000 with Care Plus. The price is below a typical AI consultant’s setup and well above an app, because you get a senior strategist’s judgement built into a system you own.

Pros and cons

Is it right for you?
ProsCons
You own the system, with no lock-inYou still need 1 to 2 hours a week to review and approve
Much cheaper than an agency over a yearYour AI subscription and any SEO tools are extra
Trained on your real products and customers, not generic promptsSEO results still take 3 to 6 months to show
Senior checks every month, plus a written AI use policyAI tools change monthly, so it needs upkeep to stay accurate
Covers the jobs that eat your week: pages, photos, social, reports and outreachNot for anyone who wants SEO fully on autopilot with no checks

Who it’s for

  • Online stores and service businesses that already have products or services people search for.
  • Owners or small teams who write their own content and want it faster without losing accuracy.
  • Businesses that have tried ChatGPT for SEO and found the output generic or wrong.

It’s not a fit if your site isn’t live yet, or if you want someone else to do all the work. For that, see fractional SEO. Not sure where you stand? Start with a free AI visibility snapshot.

NEXT STEP

Book a free 30-minute call. We’ll look at your site and your current AI use, and I’ll tell you whether this setup is worth it for you, or whether something smaller would do.

Book a free 30-minute call →  ·  Get a free AI visibility snapshot first

FREQUENTLY ASKED QUESTIONS

Are you training a new AI model?

No. I train an AI you already use (ChatGPT or Claude) on your business: a knowledge base about your brand and products, written playbooks for each task, and rules it must follow. That is how business AI setups are trained today, and it means everything stays yours.

Which AI does it run on?

Your own ChatGPT or Claude account, or a self-hosted version on your own server. The AI subscription is paid by you directly, usually $20 to $100 a month per user.

Do I own it?

Yes. The knowledge base, playbooks and workflows live in your accounts. If you stop the monthly plan, you keep everything.

Will Google penalise AI content?

Google penalises mass-produced, low-value pages, as its August 2026 spam update showed. This setup does the opposite: fewer pages, aimed at real buyer questions, checked before anything goes live.

How much of my time does it need?

About 2 hours a week in the first month for interviews and reviews, then 1 to 2 hours a week to review and approve what it drafts.

Does it publish on its own?

No. It drafts, and you or I approve. Nothing goes live and no outreach is sent without a person checking it first.

Can I cancel the monthly plan?

Yes. It runs month to month with no contract. Without it, the setup keeps working, but nobody checks it for drift or updates it when Google and the AI tools change.